Keyword Combinator Tool

keyword discovery

The Keyword Combinator tool is designed to help you to generate a list of long-tail keywords for your ad campaigns. It is a simple way to quickly generate all possible combinations and various formats of your keywords. The list is reported in an easily downloadable format. This list can be used as an input for search advertising campaigns such as Google Ads, Bing Ads, and more. 

Types of Keywords

What are Long-Tail Keywords?

Long-tail keywords are longer and more specific keyword phrases. Visitors are more likely to use long-tail keywords when they’re closer to a point-of-purchase (because they know what they want to buy) or when they’re using voice search (because they are looking for a more specific answer).

What are the keyword match types?

When creating a text ad in your pay per click (PPC) campaign, you can select a broad match, phrase match, or exact match for your keyword match type. Our Keyword Combinator tool will help generate matches.

Broad match

Broad match is the default match type that all your keywords are assigned. Ads may show on searches that include misspellings, synonyms, related searches, and other relevant variations. So if your keyword is “women’s hats,” someone searching for “buy ladies hats” or “women’s scarves” might see your ad.

Phrase match

Ads may show on searches that match a phrase, or close variations of that phrase, which may include additional words before or after. Ads won’t show, however, if a word is added to the middle of the phrase that changes the meaning of the phrase. The phrase match is designated with quotation marks (“women’s hats”).

Exact match

Ads may show on searches that match the exact term or are close variations of that exact term. Close variants include searches for keywords with the same meaning as the exact keywords, regardless of spelling or grammar differences between the search query and the keyword. Exact match is designated with brackets ([red hat])

Discover New Keywords

Our tool is designed to save you time by generating as many combinations and matches of your keywords as possible so you can create varying ads and copy. The list will include exact, phrase, and broad match types from a single base input. The list also includes a provision to add suffixes or prefixes to your keywords to broaden your range of meaning.

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Generate new keyword combinations for your site today!

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Written by Shannon Kelly, Digital Marketing Coordinator

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